Safe Happens « Update or Die

Safe Happens

por Paula Rizzo em 02 de Maio de 2006 às 10:16 am

A campanha do Jetta (comentada aqui em 18/4), apesar de bastante controversa, está dando frutos. De acordo com o jornal USA Today, as cotações online do produto subiram em 58% e a procura por catálogos aumentou em 37% nos call centers e em 56% na Internet. A Crispin Porter + Bogusky parece que acertou mais uma vez.

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