O Burger King se uniu a um dos artistas de rap mais lendários do Reino Unido, Tinie (conhecido também como Tinie Tempah), para oferecer uma apresentação virtual, em realidade aumentada, sob medida utilizando da nova música do artista: Whoppa.
Acredita-se que o show em miniatura, criado pelo BBHLondon e produzido em colaboração com o Dimension Studios, seja o menor show de todos os tempos, e será o mais próximo que muitos de nós irá assistir de uma apresentação ao vivo desde março deste ano, quando todos os festivais e shows foram inevitavelmente cancelados.
Créditos
Client: Katie Evans, chief marketing officer and Soco Nunez, brand and communications director, Burger King
Agency: BBH London
Creatives: Ben Edwards & Guy Hobbs
Creative director: Felipe Guimaraes
Chief creative officer: Stephen De Wolf
Social creative: James McComb
Strategy Director: Saskia Jones
Strategist: Laura Casado Cisa
CEO: Karen Martin
Account director: David White
Account manager: Laura Huber
Account executive: Lwimbo Malanda
Produção:
BBH head of production: Stephen Ledger-Lomas
BBH head of digital production: Richard Atkins
BBH head of film production: Victoria Keenan
BBH film producer: Georgia Dickinson
BBH lead music supervisor: Hywel Evans
Design:
BBH head of design: Ross Mawdsley
BBH designers: Ali Freeman, Josh Bailey, Christian Tunstall
BBH head of UX: April Felker
Social:
BBH producer: Georgia Dickinson
BSS photographer: Korrie Powell
Production company: Dimension Studios
Head of production: Adam Smith
Post supervisor: Adrianna Polcyn
Digital imaging technician: James Gadd
1st assistant director: Sarah Pearn
Studio coordinator: Toby Hyder
Partnership director: Lauren Dyer
SNK Films, 2nd assistant director: Sophie Kenny
Soundnode, sound playback operator: James De Taranto
Bully Entertainment, lead project manager: Olga Hasta
Bully Entertainment, doer of all things: Landon Hood
Bully Entertainment, key accounts & comms director: Ola Dinh
Bully Entertainment, creative director / founder: Carlson Bull
Audio production: String and Tins
Audio post producers: Alina Miroshnichenko, Charlie Howard
Sound engineer : Lawrence Kendrick
PR Agency: Frank
Client services director : Laura Crompton
Account manager : Bill Collier
Senior account executive : Meral Taze
Account executive : Hugh Royle
Account executive : Rosie Barrett
Social media agency: Coolr
Account director: Lauren Sarginson
Social creative: James Parker
Social executive: Ben Ravenscroft
Entertainment company: Disturbing London
Founder/CEO: Dumi Oburota
General manager: Sandy Cheema
Record label: Warner/ Parlophone
Marketing manager: Casey Amber, Parlophone
Head of audience & engagement: Anya Du Sauzay, Parlophone
VP strategic marketing and partnerships: Catherine Roe, Warner
Hypebrid: Jason Edwards-Buhari, managing director.