TBWA/McDonald’s: Dia Mundial do Emoji

byMarcelo Trindade

21/07/2020

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A criação é da Oniria TBWA, do Paraguai para o McDonald’s. Uma celebração do Dia Mundial do Emoji, com uma série feita inteiramente – e somente – com eles. São mosaicos com centenas (milhares?) de emojis formando os ícones da marca: as batatas fritas, o Big Mac e um McLanche Feliz.