Serena Williams vira a Mulher Maravilha

Criação da TBWA\Chiat\Day de Los Angeles, para a DirecTV Stream.
Serena Williams vira a Mulher Maravilha Serena Williams vira a Mulher Maravilha
https://www.youtube.com/watch?v=TVfjtii-2qg

Serena Williams é uma das tenistas mais famosas de todos os tempos. Ao longo de sua carreira, já ganhou 23 títulos de Grand Slam em simples, o maior número por qualquer jogador na Era Aberta, e o segundo mais de todos os tempos. 

Serena Williams vira a Mulher Maravilha
uma referência à cena do shopping, em “Mulher Maravilha 1984”

E agora vai salvar o mundo, ou pelo menos um Shopping, do ataque mortal de robôs lançadores de bolinhas.

Serena Williams vira a Mulher Maravilha

Em homenagem à cena do shopping em Mulher Maravilha 1984, o comercial mostra um casal em casa, zapeando entre uma partida de Williams e o filme até que os dois programas acabam se fundindo em um só.

Serena Williams vira a Mulher Maravilha
John McEnroe faz uma ponta

Vale lembrar que em breve a história do pai das irmãs Williams vai virar filme mesmo, estrelado por Will Smith como Richard Williams (o pai) e Demi Singleton vai interpretar Serena e Saniyya Sidney vai interpretar Venus.

Respira fundo que a ficha técnica tem tamanho de longa.

Ficha Técnica

Vince Torres – Chief Marketing Officer
Kendall Thaker – VP, Advertising and Go-To-Market
Mandy Martin – AVP, Marketing Management
Sheri Holmes – Director, Product Marketing Management
Nick Bianchi – Director, Social Media
Jenn Wang – Lead Product Marketing Manager
Jessica Elizardo – Lead Product Marketing Manager
Tracy Threlkeld – Lead Product Marketing Manager
TBWA\Chiat\Day Los Angeles
Erin Riley – President
Renato Fernandez – Chief Creative Officer
Ariel Abramovici – Creative Director
Bruno Acanfora – Creative Director
Mark Winters – Associate Creative Director
Ryan Buckley – Associate Creative Director
Will Holmes – Art Director
Tyler Archibald – Copywriter
Andrew Bae – Jr. Art Director
Yashashree Samant – Jr. Copywriter
Bruno Regalo – Head of Design
Jake Skirving – Senior Designer
Andrea Nazarino – Jr. Designer
Guia Iacomin – Director of Content Production
Jack Cutler – Senior Producer
Brandon Loftin – Associate Producer
Hashi Clark – Executive Art Producer
Dessiah Davis – Director of Traffic Operations
Robin Rossi – Director of Business Affairs
Jen Costello – Chief Strategy Office
Jesse Unger – Group Strategy Director
Jonathan Handy – Associate Strategy Director
Krystal Hawkins – Sr. Strategist
Hannah Schweitzer – Jr. Strategist
Albert Kim – Head of Connections Planning
Kevin Bautista – Associate Director of Connections
Laura Mayer – Data Director
Matt Theisen – Brand Lead
Lani Reichenbach – Brand Lead
Caitlin Miller – Account Director
Oyinda Elias – Management Supervisor
Carlos Quintanilla – Account Supervisor
Sarah Newton – Account Supervisor
Bridget Derraugh – Account Executive
Lawrence Gonzales – Project Manager
Critical Mass
Val Carlson – Chief Creative Officer
Andrew Lavery – Group Creative Director
James Maclean – Creative Director
Javier Olivares – Assoc. Creative Director
Megahn O’Neil – Assoc. Creative Director
Ryan Mesnchuk – Senior Art Director
Megan King – Senior Art Director
Taylor Lumley – Art Director
Ana Benitez Duarte – Designer
Peter Lagosky – Senior Copywriter
Melissa De Sa – Senior Copywriter
Daisy Swain – Copywriter
Jen Goldberg – Group Strategy Director
Kyle Bottoms – Strategy Director
Maria Hodgeson – SVP Client Partner
Lauren Rappaport – VP Client partner
Andrew Burke – Account Director
Haley Dodd – Sr. Account Manager
Olivia Knight – Account Manager
Sydney Woodman – Executive Producer
Audrie Sham – Sr. Producer
Ashleigh Fehmie – Sr. producer
Christine Spitler – Producer
Vicky Patel – Sr. Producer
Lexi Scott – Producer
Sylvia Brach – Producer
Ethan Cole – Producer
Production Partners
Stink – Production House
Daniel Bergmann – President
Mungo Maclagan – Executive Producer
Traktor – Director
Pär M. Ekberg – DOP
Leah Allina – Line Producer
Arcade – Editorial
Alexa Atkin – Executive Producer
Jeff Feruzzo – Lead Editor
Brad Wasekwich – Lead Editor
Ryan Andrus – Assistant Editor
JAMM – VFX
Asher Edwards – Executive Producer
Ashley Greyson – Senior Producer
Alexandra Rickards – Production Coordinator
Anna Dood – Color Producer
Adam Scott – Colorist
Andy Boyd – VFX Supervisor
Jake Montgomery – VFX Artist
Lime – Mix
Susie Boyajan – Executive Producer
Matt Miller – Head Mixer
Ian Connie – Assistant Mixer
String & Tins – Sound Design
Laura-Leigh – Producer
Culum Simpson – Sound Designer
Search Party – Music
Meghan Currier – Music Producer
Chris James – Composer
Dylan Nowik – Composer
South – Music
Ann Haugen – Head of Production
Ignacio Das – Producer
Vladimir Berkhemer – Writer
Britt Darling – Writer
Dan Pritking – Writer
Jon Darling – Writer
Diego Speroni – Retouching
Diego Speroni – Digital Artist
Francisco Speroni – Digital Assistant
Freddy Fabris – Digital Producer

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