O Cannes Lions de 2024 oferecerá mais de 150 horas de conteúdo e contará com aproximadamente 500 palestrantes, conforme anunciado hoje pelos organizadores do festival. Veja abaixo a lista dos principais participantes. O festival será realizado de 17 a 21 de junho, em Cannes, na França, e terá cobertura completa do Update or Die!
Cinco temas centrais
O evento deste ano foi estruturado em torno de cinco temas principais:
- Insights e Tendências
- Inovação Desvendada
- A Caixa de Ferramentas da Criatividade
- Talento e Culturas
- Impacto Criativo
Cada tema é destinado a enfrentar os principais desafios e oportunidades na indústria criativa global.
Criatividade e Crescimento
Natasha Woodwal e Simon Cook, da LIONS, destacam que a programação deste ano é uma resposta direta às preocupações centrais do setor, projetada para fornecer ferramentas, insights e conhecimentos que promovem o crescimento pessoal e empresarial.
Economia Criativa
Além das atrações habituais, o festival introduziu o LIONS Creators, uma nova vertente que oferece oportunidades de aprendizado e networking para criadores de conteúdo, destacando a importância crescente da economia criativa no marketing.
- Deepak Chopra: Autor Best-Seller do NYT e Defensor da Medicina Alternativa, The Chopra Foundation, The Chopra Well
- Queen Latifah: Artista, Atriz, Produtora e Empreendedora
- Marc Pritchard: Chief Brand Officer, P&G
- Jay Shetty: Autor Best-Seller Global, Contador de Histórias Premiado, Ex-Monge e Apresentador do “On Purpose with Jay Shetty”
- Boaz Paldi: Chief Creative Officer, United Nations Development Programme
- Randi Stipes: Chief Marketing Officer, The Weather Company
- Drew Panayiotou: Global Chief Marketing Officer, Pfizer
- Lora Lukin: Chief Creative Officer, Publicis x Pfizer
- Tejal Vishalpura: SVP, Commercial Strategy and Marketing, Novo Nordisk
- Clare Hutchinson: Chief Strategy Officer, VCCP
- Oriol Tarragó: Sound Designer, Coser y Cantar Estudio
- Pranav Yadav: Founder and CEO, Neuro-Insight
- Tiffany Rolfe: Global Chief Creative Officer and Chair, R/GA
- Jeriad Zoghby: Chief Commerce Strategy Officer, IPG
- Vidhya Srinivasan: Vice-President and General Manager, Advertising, Google
- Alexander Chen: Director, Creative Lab, Google
- Benjamin Crook: SVP, Dressing and Condiments North America, Unilever
- Debbi Vandeven: Global Chief Creative Officer, VML
- Kenan Thompson: Actor, Producer, Comedian and Cast Member, Saturday Night Live
- Koji Yanai: Group Senior Executive Officer, Director of the Board, Fast Retailing Co., Ltd.
- Takuma Takasaki: Growth Officer, Executive Creative Director of Dentsu Group Inc.
- Trevor Robinson OBE: Founder and Executive Creative Director, Quiet Storm
- Laura Jordan Bambach: Founder and Chief Creative Officer, Uncharted
- Resh Sidhu: Global Director Arcadia Creative Studio, Snap Inc.
- Jo Shoesmith: Global Chief Creative Officer, Amazon
- Ali Rez: Chief Creative Officer, Impact BBDO
- Nayla Tueni: Editor-in-Chief, AnNahar Newspaper
- Jen Speirs: Chief Creative Officer, Droga5 Dublin
- Nic Taylor: SVP and Head of Agency, The LEGO Group
- Kimberly Doebereiner: Head of P&G Studios, Group Vice-President Future of Advertising, P&G
- Greg Nugent: Founder, HARDER THAN YOU THINK
- Sheridan O’Donnell: Filmmaker and Director
- Ezra Frech: U.S. Paralympian and Co-Founder, Angel City Sports
- Lynne Biggar: BCG Senior Advisor at Boston Consulting Group and Former Global Chief Marketing Officer, Visa
- Tim Ellis: Chief Marketing Officer and EVP, National Football League
- DeAndre Hopkins: NFL Wide Receiver, NFL
- Joe Burrow: Quarterback, Cincinnati Bengals
- Callum McCahon: Chief Strategy Officer, Born Social
- Gráinne Wafer: Global Director Beer, Baileys, and Smirnoff, Diageo
- Diana Frost: Chief Growth Officer, Kraft Heinz
- Marcus Collins: Professor and Author, University of Michigan
- Kory Marchisotto: Chief Marketing Officer, e.l.f. Beauty and Keys Soulcare
- Mark Ritson: Founder, Mini MBA
- Mike Cessario: Founder and CEO, Liquid Death
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