TBWA: a bandeja de 3 metros do McDonald’s da Bélgica

Bandejão comunitário para compartilhar e sentar pertinho de novo.

A TBWA da Bélgica criou um comercial para McDonald’s com um bandejão de 3 metros para marcar o momento de volta a normalidade, com compartilhamento e sem a necessidade de distânciamento social.

Ficha Técnica:

TBWA
Executive Creative Director: Jeroen Bostoen
Creative Director: Jeremie Goldwasser
Copywriter: Julian Lesceux
Art Director: Bruno Giunta
Production: Michel Prairal
Client Service Director: Geert Potargent
Group Account Manager: Elien Onclinx
Account Manager: Marie Buyens, Lore Boghmans
AV Producer: Katrien Van den Brande, Audrey Dierckx, Elien De Brouwer
Traffic Manager: Laurie Herbots

McDonald’s
Chief Marketing Officer: Philipp Wachholz
Marketing Manager: Laurence Anckaert

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